AI Insights · Timothy · July 2022
Top 5 News and Magazines Apps Performance in Brazil, Q2 2022
Discover the performance trends of the top 5 news and magazines apps on a unified platform in Brazil for Q2 2022, including revenue, downloads, and active users.
In the second quarter of 2022, the top 5 news and magazines apps in Brazil showcased varying trends in revenue, downloads, and active users. Below is a detailed analysis of their performance, based on data from Sensor Tower.
Folha de S.Paulo saw its weekly revenue peak at approximately $5.6K in mid-April, with the lowest point of around $4.2K in early May. Weekly downloads fluctuated between 3.2K and 4.1K, while weekly active users remained relatively stable, averaging around 165K throughout the quarter.
O Globo experienced a notable increase in weekly revenue, reaching roughly $3.4K at the end of May. Weekly downloads ranged from 1.6K to 2K, and weekly active users hovered around 60K, with slight fluctuations throughout the quarter.
Medium displayed consistent revenue, peaking at approximately $1.7K in late May. Weekly downloads were steady, averaging around 3.2K, while weekly active users varied slightly, maintaining an average of about 27K.
Valor Econômico - Notícias showed modest revenue, with peaks at around $900 in late May. Weekly downloads were relatively low, averaging around 350, and weekly active users saw a gradual decline from 18.4K to 15.6K over the quarter.
VEJA had a steady increase in weekly revenue, culminating at approximately $2.1K by the end of June. Weekly downloads were stable, averaging around 500, while weekly active users fluctuated slightly, averaging around 6.5K.
For more detailed insights and data, visit Sensor Tower.